The development of technology especially in the field of information and communication has evolved rapidly, especially in the field of multimedia. Multimedia as a communication tool plays an important role for informing something to the public, such as for promotion. In this research, the promotion was made to introduce LPK TRANS BUANA SCHOOL Purwokerto to society about the profile, vision and mission, facilities and also testimony gallery by using 3D animation. This research is expected to increase the number of students who enroll in LPK TRANS BUANA SCHOOL Purwokerto. The purpose of this research is to make a Promotion of Company Profile LPK TRANS BUANA SCHOOL Purwokerto using effective and innovative 3D animation. Data collection methods used in this study were observation, interview, literature review, documentation, and questionnaire. System development methods in this study consisted of three stages; pre-production, production and post-production stages. The result of this study is a 3D animation of promotion LPK TRANS BUANA SCHOOL Purwokerto in the form of CD which will be used by the promoter.
Keyword : Animation 3D, Promotion, Innovatif