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Video Animasi 2D Sebagai Media Promosi KSPPS BMT Bina Umat Mulia di Kabupaten Purbalingga
Fika Firmansyah
The growth and development of financial institutions by using Sharia principles or Islamic economics is happening in society today, one of which is the emergence of financial institutions sharia cooperative form known as BMT or Baitul Maal Wa Tanwil. The presence of BMT is one of the answers or solutions to the unavailability of banking financial services which include savings, loans and other services such as PLN, PDAM, Finance and Online Transfer payments. Utilization of 2D animation Can be used in promoting the company through displaying services in the form video visualization, implementation and use of Internet media and other computer equipment, is expected to be one of the means as the introduction of the company to the community by following the technological developments taking place in society. The method used in the making of this animation video includes two methods namely methods in collecting data include interviews, observation, and bibliography, while the method in the development system consisting of pre-production stage, Stage Production, Post Production stage. With the method of collecting and developing the system used will get animated video Which is interesting and can be a breakthrough company in an effort to promote his company to the community without spending big fees. With the growth of similar institutions, it is hoped that there will be a breakthrough by BMT BINA UMAT MULIA to promote and attract people to become customers and cooperate with BMT BINA MULIA, one of them using this video. The existence of 2D animated video is expected to be useful for BMT "BINA MULIA" in promoting products and services so as to compete with similar financial institutions in the community.

Keyword : 2D Animation, Promotion, BMT "BINA UMAT MULIA"